Guide: How to get your Business Online with Success

By | February 17th, 2016|How To's|

Where and how to start in the online space, that is what most business owners ask themselves when they are ready to get their business in the online sphere. The issue appears when they have bad consultants which come with ideas for campaigns or creation of accounts without even checking if the social sites are [...]

Why Social Media Optimization is important to SEO nowadays

By | November 1st, 2012|Insights|

Search Engine companies like Google, Yahoo and Bing have seen an opportunity into using social media data to improve their ranking data and database. Some time ago Google tried a partnership with Twitter to show real-time tweets directly into the search results. The official partnership between them is now closed but Google is still using data from social media platforms to improve their ranking data. After some while Google launched the Google+ network which at first we thought not to influence the rankings on the search engine. It came up that it actually did,  users +1’ning helped pages to get more traffic and rank better. […]