Rudi Gabriel Bedy

Insights: New Facebook Page Design 2016

2017-11-15T12:42:47Z

Facebook works again on a new design for it's Pages. In the new design they mostly changed the public view of the Facebook Page, but also the Admin view has gotten some small changes, offering a better overview of the page and informations. So let's go a bit into the [...]

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How to: Get faster and better results in Google Search

2017-07-12T21:07:43Z

Most of the people don't use the power of Google Search fully, there are many possibilities to improve the results when you search for something. You can use Google Search for gathering keyword ideas, getting a specific file without clicking through hundreds of websites, finding out who your competition is from Google's point of view [...]

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Insights: How Villeroy & Boch uses Social Media

2017-07-12T21:07:44Z

Around three billion people worldwide are online — and every day, one in two of them uses Facebook, one in three uses YouTube and one in eight uses Instagram. Social media channels are booming. And they provide an excellent platform for companies, brands and products to present themselves. For Villeroy & Boch, the social [...]

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Guide: How to get the Best Reach on Social Networks

2017-07-12T21:07:45Z

As I always point out, social networks are businesses and they need to make money. They don't want to make happy business that are using their free services, they want to make them a bit happy and get them to pay for services. But they still leave some open doors, which you, as a business, [...]

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Insights: How my personal brand logo has grown with me

2017-07-12T21:07:46Z

It was a week ago when I realized my personal brand logo and online appearance are to dark for what I stand for and what I developed into. It was a "not happy with the old one" moment, which occurred few times in the past years at different moments and in different situations. I always [...]

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6 Tips on getting the best results with Instagram Videos for Brands

2017-07-12T21:07:46Z

How should Instagram Videos look like, how long should they be, and what is the best format to get the best results. Those are some of the questions I will answer below about Instagram Videos. 1. Video Format: Videos on Instagram are in a square format (640x640), so make sure you are filming the [...]

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Guide: How to get your Business Online with Success

2017-07-12T21:07:47Z

Where and how to start in the online space, that is what most business owners ask themselves when they are ready to get their business in the online sphere. The issue appears when they have bad consultants which come with ideas for campaigns or creation of accounts without even checking if the social sites are [...]

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Videos can actually have a high impact on Facebook, contrary to belief

2017-07-12T21:07:48Z

One thing that I hear often and have also seen in a few studies, is that it makes no sense to promote a Video on Facebook. It would only be a flop which would not get any engagement and make the users mad. Well, I can say it is so, in the most used way [...]

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Comedy Sketch: ‘At the end of the day you are an expert!’

2017-07-12T21:07:49Z

I think this is one great Comedy Sketch about experts and how hard it is for them in the corporate world. Everything is wrapped in a short meeting to put the base for a new project. The lack of minimum knowledge which the other participants show about the expert's domain and their impossible visions about [...]

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Facebook Ads, Creation Process and Reports simplified by adding Objectives

2017-07-12T21:07:49Z

As always I was looking at my Facebook Business Account to see how the ads are running and saw that some things have changed. In June Facebook announced that it will remove some of the ads types and that some of them will be merged. The announcement was also about the Page Post Like, Page [...]

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Few million facebook fans, but do they reflect the brand target group?

2017-07-12T21:07:50Z

This is a question which I have put myself today. Are these brands that have few million fans, lying to themselves? Are those fans really from their target group and target countries? Should we really look up to them? I’ve seen many companies and talked to a lot of social media managers, mostly they start [...]

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Bit.ly , Brands, Competitors and Open Data

2017-07-12T21:07:50Z

It’s an old story and it’s definitely here to stay. Companies are using Bit.ly on Social Networks for the shortening service and for tracking who and from where they are coming. But is it safe? A bit to the story background and how I decided to write this. In the meantime I moved to Germany [...]

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Digital Marketing Jobs in Germany?

2017-07-12T21:07:51Z

Many of the Marketers don’t have a need to stay in a specific region or country, so they are quite flexible into moving when it comes to their career. And by landing here, you are most probably looking for a new Job opportunity in Germany. The title says it, you have been looking for Jobportal [...]

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15 tools that may come in handy in your online life

2017-07-12T21:07:52Z

In time, I’ve came across many tools which I found very good or at least interesting because they were covering things that the popular tools didn’t. Some of the tools are for Web Analytics, some are for Social Media Monitoring, some are for website improvements and some are just for fun. Let’s get [...]

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Online Campaign Plan Template – All that you need

2017-07-12T21:07:52Z

It is a bit hard to do an Online Campaign Plan without having a template in place which helps you to keep things in order and to see the big picture. I am one of the guys who wants to put all the details in a document when possible and even have a complete presentation [...]

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What is a workday without a bit of fun?

2017-07-12T21:07:53Z

I was thinking today what a workday would look like without a bit of fun. I immediately had a repulsion to that, imagining some workers doing their jobs like machines and then getting home tired and with no mood doing anything else but sleeping. Hard work in moments which request this is necessary, let’s think [...]

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Viral Car Commercials You May Have Missed

2017-07-12T21:07:53Z

Today I started to check out the viral car commercials which I may have missed because of other stuff I had to do. So I thought, why not share with others who can’t spend a lot of time searching for new virals. One of my colleagues in high-school had a cabrio, in full winter he [...]

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3 Simple Twitter Contest Mechanisms

2017-07-12T21:07:54Z

There are many types of contests you can run for your brand on twitter, the important thing is to choose the one which fits your company objectives for twitter best. If twitter contests are part of you strategy be careful to and take the twitter official guidelines for contests into consideration. Below I’ve given [...]

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Get Mentions and Votes, because it’s benefic for your SEO

2017-07-12T21:07:55Z

We all read articles and debates about if and how much Social Signals are affecting the rank on the SERP. Some while ago I wrote an article about why Social Media Optimization of your website is important to SEO where I emphasized that good SEO with optimizing your website for social and “getting valuable mentions/votes [...]

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