It is a bit hard to do an Online Campaign Plan without having a template in place which helps you to keep things in order and to see the big picture. I am one of the guys who wants to put all the details in a document when possible and even have a complete presentation [...]
There are many types of contests you can run for your brand on twitter, the important thing is to choose the one which fits your company objectives for twitter best. If twitter contests are part of you strategy be careful to and take the twitter official guidelines for contests into consideration. Below I’ve given [...]
We all read articles and debates about if and how much Social Signals are affecting the rank on the SERP. Some while ago I wrote an article about why Social Media Optimization of your website is important to SEO where I emphasized that good SEO with optimizing your website for social and “getting valuable mentions/votes [...]
Marketers see lots of mobile websites and campaigns fail, still some of the marketers who first pointed at their colleagues make the same mistakes afterwards. It’s maybe because despite the fact that they know what they should do, they don’t give that much importance to mobile. But wait, we all know that mobile is one [...]
