Facebook Global Brand Pages, you want them but can you afford them?

By |2017-07-12T21:08:02+00:00November 14th, 2012|Insights|

There was a hype when Facebook launched Global Brand Pages, everyone wanted them. The question is how many can afford having them? It is never about making something just for the sake of helping the brands, it is about getting the brand make more expenses with Facebook. […]

The other side of digital progress, you have no more privacy

By |2017-07-12T21:08:04+00:00November 2nd, 2012|Insights|

You, yes you, you are the one I am talking to. I know everything about you, I know everyone you know, I know what you did your entire life, I know what you enjoy and what you hate. I know where you are now but I also know what you did several minutes ago, I [...]

Why Social Media Optimization is important to SEO nowadays

By |2017-07-12T21:08:05+00:00November 1st, 2012|Insights|

Search Engine companies like Google, Yahoo and Bing have seen an opportunity into using social media data to improve their ranking data and database. Some time ago Google tried a partnership with Twitter to show real-time tweets directly into the search results. The official partnership between them is now closed but Google is still using [...]

Doing social media campaigns is easy, right?

By |2017-07-12T21:08:05+00:00October 29th, 2012|Insights|

Social Media is simple, we just get one guy who stays all day on the internet and we ask him to set up the social media accounts and post some things about us. If we post lots of stuff on all the social media platforms and sometimes we add something very funny like a kitten [...]

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