As always I was looking at my Facebook Business Account to see how the ads are running and saw that some things have changed. In June Facebook announced that it will remove some of the ads types and that some of them will be merged. The announcement was also about the Page Post Like, Page [...]
Some time ago I’ve found a list of CPC per country for Facebook ads, it was very interesting to see what the average is for different countries and compare them in one place. It helped me to do some projections on costs faster for several countries but it also gave me a chance to analyze [...]
Facebook Advertising is used by many companies to promote their Facebook Page, Posts, Events, Apps and product/services websites. Facebook is trying to give advertisers a lot of room to customize the ads and precisely target people who are interested. It is very important to have an objective before starting the ads, depending on that, you [...]
There was a hype when Facebook launched Global Brand Pages, everyone wanted them. The question is how many can afford having them? It is never about making something just for the sake of helping the brands, it is about getting the brand make more expenses with Facebook. […]
